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| LEADER |
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|a 9789838614771 (hc)
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| 040 |
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|a UTM
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| 090 |
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|a HF5415.153
|b .K49 2005
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| 100 |
1 |
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|a Kim, W. Chan.
|
| 245 |
1 |
0 |
|a Strategi lautan biru :
|b cara mencipta ruang pasaran yang tiada tandingan dan menjadikan persaingan tidak relevan /
|c W. Chan Kim, Renee Mauborgne; diterjemahkan oleh Universiti Sains Malaysia.
|
| 260 |
|
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|a Boston, MA:
|b Harvard Business School,
|c 2005.
|
| 300 |
|
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|a xvi, 338 p.:
|b ill.;
|c 22 cm.
|
| 500 |
|
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|a Mengandungi indeks.
|
| 505 |
0 |
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|a Bab 1, Strategi lautan biru -- Bab 2, Merumus strategi lautan biru -- Bab 3, Melaksana strategi lautan biru.
|
| 650 |
|
0 |
|a Market segmentation.
|
| 650 |
|
0 |
|a New products.
|
| 700 |
0 |
|
|a Mauborgne, Renee.
|
| 710 |
0 |
|
|a Universiti Sains Malaysia.
|
| 999 |
|
|
|a 0000004281
|b Book
|c Open Shelf
|e Perpustakaan CIAST
|
| 999 |
|
|
|a 0000004282
|b Book
|c Open Shelf
|e Perpustakaan CIAST
|
| 999 |
|
|
|a 0000004283
|b Book
|c Open Shelf
|e Perpustakaan CIAST
|
