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LEADER |
01248cam a2200217 7i4500 |
001 |
0000003272 |
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20150305090000.0 |
020 |
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|a 9781408066638 (pbk)
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040 |
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|a UUM
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090 |
0 |
0 |
|a GT3405
|b .S559 2013
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100 |
1 |
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|a Shone, Anton.
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245 |
1 |
0 |
|a Successful event management :
|b a practical handbook /
|c Anton Shone and Bryn Parry.
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250 |
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|a 4th ed.
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260 |
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|a Andover:
|b Cengage Learning,
|c 2013.
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300 |
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|a xviii, 334p.:
|b ill.;
|c 25 cm.
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504 |
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|a Includes bibliographical references and index.
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505 |
0 |
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|a 1: The events business -- An introduction to events -- The market demand for events -- The events business: supply and suppliers -- Social, economic, political and development implications, 2: Managing events -- Making a start and planning the event -- Financial management and the budget -- Event logistics and supplies -- Marketing and public relations for events -- Risk management and legalities -- Event project management and set up issues -- The organization manager and the team: during the event -- Close-down, evaluation and legacies.
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650 |
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0 |
|a Special events --
|x Management.
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650 |
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0 |
|a Special events --
|x Planning.
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700 |
0 |
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|a Parry, Bryn, 1961-
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999 |
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|a 0000004317
|b Book
|c Open Shelf
|e Perpustakaan CIAST
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